Tip Titans Platform
Tip Titans ensure that when users place a wager, they are not gambling - they are investing.
We first began the UX process by formulating the various user journeys which were to take place throughout the Tip Titans platform. These were curated by our strategy team in accordance with the user personas already defined. Our goal throughout this process was to aid a clear and simple journey for users so that they could sign up to the platform with ease whilst maximising the platform’s revenue potential for each subscriber. We then proceeded to create low-fidelity wireframes which encapsulated all facets and functions of the Tip Titans platform, ensuring that we provided the most efficient and streamlined experience for the end user.
Low fidelity wireframes
Strategic upgrade/downgrade & Titan switching account management
Creating an ultra-modern design system
Although the logo, typography and colour palette of the brand had been established, the overarching visual identity was still in its infancy. This posed an opportunity for our creative team to take the brand and establish a design system which was not only implemented throughout the platform UI, but also later applied throughout other applications and collateral.