Gluttony
Website & iOS/Android App
Gluttony is a vibrant, popular outdoor venue hub for the Adelaide Fringe, set in the beautiful surrounds of Rymill Park in Adelaide’s East End: a festival within a festival. We worked with Gluttony to deliver an iOS and Android App as well as a brand new website and custom content management system to deliver content to all platforms.
We took a flat-file event programme and built a custom scheduling system.
Since the previous Gluttony website was built within a WordPress framework, the first step was to create a new custom, flexible CMS and API which the iOS/Android App and website could utilise to retrieve page and shows data.
The Execution
Gluttony approached us to create a new online presence for their festival in the lead up to their 2019 event. Their primary aim was to provide their audience with a comprehensive, digital performance programme as well as inform site/app visitors of the overall experience. With that goal in mind, we worked carefully to provide a user experience that communicated the fun and vibrant aspect of the festival whilst it being functional and useful for users.
Since the previous Gluttony website was built within a WordPress framework, the first step was to create a new custom, flexible CMS and API which the iOS/Android App and website could utilise to retrieve page and shows data. This also meant that all platforms could filter and sort shows/performances data effectively and give power to the end-user, allowing them to easily source and find shows that are of interest to them.
One of the most powerful examples of this was in the main page of the app where we introduced a 'starting soon' carousel which featured shows that are about to begin with imagery and a description of these upcoming performances. This was to cater for a predicted majority of app users who are at the festival, and wanting to know which shows are starting soon and what they can expect.
We also implemented a custom exclusive offer/rewards system, QR scanner, blog and push notification system which was particularly aimed at app users.
